Objectified US television premiere on PBS

Published on November 22nd, 2009 by


As we reported back in May, Gary Hustwit, Director of Helvetica, the documentary about typography, graphic design and global visual culture, has a new project, Objectified. Objectified explores industrial design and the manufactured objects we surround ourselves with on a daily basis.

Objectified will have its US television debut (a shortened version, 53 minutes versus the original 75) this Tuesday, November 24th on PBS, as part of the Emmy Award-winning series Independent Lens. Check your local listings for exact show time/date in your city. PBS has launched an Objectified mini-site and come up with yet another cute game (remember What Font Are You? for the Helvetica broadcast?) to go along with the film’s premiere: play Which Object Are You?

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